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Fresh fits, good vibes, and no fuss—just gear you’ll actually want to wear.

Streetwear, the Melbourne Way

Collection

About Us

I started Lily Melbourne because I was totally done with boring clothes that didn’t feel like me. I wanted something comfy, cool, and unapologetically real. So, after too many late-night Pinterest binges and one very impulsive coffee-fueled brainstorm, I said: “Why not just make it myself?”

So here we are—streetwear made in Melbourne, with love, hustle, and a dash of attitude.